I’m so honored to be featured on this #SMW13 #Infographic from @Synthesio alongside @jennyleeisme @jlpr + @daniellaveras! ♡ #SMWMiami
Between Facebook posts, tweets, Pinterest boards, and everything else on your social media plate, you probably don’t spend much time thinking about how to craft the perfect LinkedIn status update.
Luckily, SalesForce has a handy guide that can help you get the job done.
To make sure your update is informative, engaging, and seen by the right audience, consider these steps:
1. Think about the information you’re about to post. Share breaking news, industry trends, and sneak peeks. And keep your update short—limiting your post to 50 characters could increase engagement by 28 percent.
2. Include a call-to-action. Add a link to your update to drive people to a blog post, website—anywhere you like.
3. Make sure the right people see your update. Narrow your audience by industry, location, role, or company size.
But your work isn’t done once you click “share.” Read people’s comments, and jump into the conversation. And don’t forget to see how successful your post was. Track shares and engagement, and remember what works for the next time you post.
For more details, check out the infographic (which unfortunately has a couple of spelling errors, although the information remains valid):
(View a larger image.)
Kristin Piombino is an editorial assistant for Ragan.com.
The fourth quarter of 2012 is nearly upon us, which means pundits, blogs, news sites, and more will soon ruminate on what it all meant.
Before the navel gazing begins, we can tell you that this is the year social media fully embraced the image.
Meanwhile, Facebook also continued its social networking dominance (despite its nose dive on Wall Street).
And social media continues to benefit companies that use it as part an integrated marketing campaign.
All of that and more is represented in this snapshot of social media statistics from 2012 (curiously absent is mention of Pinterest):
Brand love is the fuel that drives social media managers. When fans love your brand, the world is well. When they don’t … well, we don’t like to think about those days (but you should be prepared for them.).
A new infographic from DigitalCoCo outlines everything you need to know about brand love when it comes to food outlets—including the brands that are succeeding (Starbucks) and the people behind the loving (women, mostly).
(via Daily Infographic)
There are a lot of neat aspects of office life today. Casual Friday, the ability to work from home, and cool workspaces, to name a few.
But one of the best perks? The ability to listen to music. The right jam can turn a bad day into a good one, or a lazy mood into a productive one.
But not every tune is right for every profession. For example, a writer might have a hard timechurning out content to heavy metal.
To find the perfect jams for your job, check out this infographic from Sonos. Whether you’re on your feet all day, crunching numbers, or writing like a fiend, follow this guide to find your perfect productivity playlist.
Writers, it recommends classical music for you.
LeBron James is likely to pick up his third NBA most valuable player award as this season concludes, but he’s already the “king” of social media.
A new infographic from TheScore.com finds that James is the most popular NBA player in social media based on Facebook, Twitter, and Google+ presence.
As the playoffs ramp up this weekend, you may also be interested to know which team would win the championship based on social media stats: the Miami Heat.
Check out these and other interesting social media/sports tidbits at TheScore.